The 5 Marketing Principles For Growing Your Business

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At the risk of stating the obvious, the success of any company depends upon having a consistent flow of new prospective clients. Unfortunately, far too many businesses rely solely on their existing clients and referrals as their primary methods for get- ting new business. While this may prove to be a successful strat- egy in the short term, it invariably leads to the “feast or famine” roller coaster that so many businesses experience.

Here’s what I believe are the 5 principles for marketing your business.

  1. Marketing doesn’t have to be expensive, time-consuming, or confusing.
  2. You can have a highly effective marketing system up and running, doing what it’s supposed to be doing in a week.
  3. The key is to focus on a system rather than a series of unconnected activities.
  4. Ultimately, successful marketing is all about developing relationships first and selling things second.
  5. Anyone can do this.

If you haven’t already, I unabashedly recommend my book, The One Week Marketing PlanIt will walk you through a step by step process for attracting as many new clients as you want.

You can order it here.

Talk soon


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About the Author:

Mark Satterfield, Gentle Rain Marketing -- Author , Marketing Consulting Expert, Lead Generation, Business Development, Marketing Strategy, Get More Clients, Increase Revenue -- Click here for his Facebook Twitter LinkedIn YouTube

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