We’ve all heard about the classic components of sales-that prospects have to know, like and trust us before they’ll do business. Thus, one of the ongoing challenges is, how can we speed up that process? Which leads to video newsletters. The good news is that they’re not difficult to do, and the results are impressive. Let’s take a deeper look.
Excellent copywriters can convey a personality in print. But, most of us don’t have that power with words, which is why ...Continue Reading →