Call it old school, but a well crafted sales letter is still an amazingly powerful weapon in the war to attract more new clients. (That said, much of what I’ll be sharing is also applicable to a sales email.)
The key to writing a letter that actually gets read and acted upon depend on two things; Content & Tone. Let’s explore both of these in a bit more detail.
As I share in my free tutorial on how to write ...Continue Reading →