The Shy Guy’s Guide To Getting More New Clients
June 24, 2017
From: Mark Satterfield, Alpharetta, GA
RE: Getting More New Clients… Even When You’re Shy
I’ll let you in a little secret. One of the main reasons I became a marketer, was because I’m not a particularly good salesman.
Now don’t get me wrong, I understand the sales process:
- I understand how to uncover points of pain.
- I understand how to communicate benefits.
- I understand how to ask probing questions.
I just don’t like to do it, and far too often I lose my authentic voice.
Weird Sales Dude suddenly appears, and the wheels quickly fall off the wagon.
And although I don’t like to admit it, I’m really much more of an introvert than I am an extrovert. Which is strange, because to look at me, you’d think I was some sort of sales guy from central casting. (But then again, I also look as if I should be a really good golfer-but that’s another story.)
One of the great things about getting older, is that we finally accept who we are, and quit trying to do things that we’re just not comfortable with, or not good at.
So in my case, that was finding an alternative to selling.
Which I did and I’d like to share with you today.
Here’s what I’ve learned.
If you don’t want to have to convince people to do business with you, you need a process so that they’ll beat a pathway to your door.
Some call this “soft selling” others call it “take away selling” but the reality is that if you engineer your marketing process correctly, the only people you’ll ever talk with are those who are:
- Eager to talk with you.
- Have already overcome in their minds any objections they have.
- Can afford what you offer.
- Are cool people, and not jerks.
I know this sounds like the Holy Grail of client attraction, but the reality is that it’s very doable. All it requires is approaching this as a system, rather than as a series of disconnected activities.
And that’s what I want to show you how to do in my latest program:
The Shy Guy’s Guide To
Getting More New Clients
Here’s what I’m going to cover:
How to get prospective clients to self-identify themselves about having an interest in what you offer. No, I’m not talking about white papers or lengthy free reports. This is so simple, you’ll have it up and running in just 90 minutes. (Maybe less.)
How to build enormous amounts of credibility with prospects before you ever speak with them. I use this technique to take skeptics and turn them into fans, and it works like a champ. Keep in mind, I have no magic powers, so you’ll likely take this technique and do a better job with it than I do.
I’m going to give you templates, headlines and models that will enable you once and for all, stop selling, and start attracting as many new clients as your business can handle.
Want more prospects to call you up? I don’t know how to say this more simply, but if you copy this template, that’s exactly what will happen. “Nuff said.
So what about those, “Hard to convince, super-skeptical prospects”? Here’s how you handle them. Again, you’re never going to actually speak with anyone unless they’re qualified and interested. This method takes all the laborious manual follow-up out of the process.
I’m even going to throw in some advanced tactics for those of you who really want to crank up your client attraction system to the utmost. (For example, if you’re hell-bent to grow your business, so you can sell it in the next 12-16 months, you’re going to love these!)
- A simple method anyone can implement today that will enable you to laser focus your message to the precise interests of your market. No more guessing about what they’re interested in. This will tell you exactly what they want to hear about.
- This is the “Walt Disney” method for build credibility and trust. Not only does it work great, it’s a heck of a lot of fun.
- Want to advertise on Facebook, Google, LinkedIn, (or anywhere for that matter) for FREE? Here’s how to do that.
- Speaking of advertising for free…there’s an argument to be made that advertising where everyone else is (like Google) isn’t the best place for you. Here are the newest and most productive places you should be.
OK…So how much is this going to cost?
I could make a long presentation about how this is normally priced at $1 gazillion but to celebrate my cat Sam’s birthday it’s only $37, but that seems like a lot of effort.
So, what the heck, it’s yours for just $37.