Here’s why I delete your emails (and a simple solution you can implement today that will get me reading them again).
Ready? Here’s why…
I’m not interested.
If someone’s interested in your emails, they’ll read them.
If they’re not, they won’t.
So, why don’t you just send emails that they’ll be interested in?
That seems like a pretty simple solution. But…
How do we know what they’re interested in?
We ask them. Here’s what I mean.
Someone opts-in to your list. The next day (while ...Continue Reading →