Important People Like To Deal With Other Important People

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John Whitehead, the former co-head of Goldman Sachs in the 1970s wrote 10 commandments that guided their business development efforts.

For many, commandant #8: Important people like to deal with other important people. Are you one?, stands out as a key guiding principle.

It’s a commandment that’s equally applicable to consultants, advisors or any type of expert.

So how do you become important?

As one might guess, there are a number of answers.

The first, and most arguably, most important, is that you decide to ...

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