How To Get Great Leads With LinkedIn

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Obviously, social media has gotten a lot of buzz-particularly for consultants, experts and advisors who are looking to attract more new clients. However, the results most people experience are disappointing, so let’s take a look at a strategy that works very well and best of all…doesn’t require an outlay of cash.

The first question is where on the social media landscape do you want to focus? If you’re targeting C-Suite executives, affluent clients, or B2B executives, I’d focus on LinkedIn. Facebook ...

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The Unpleasant Truth About Social Media

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There’s a problem with social media, and it’s likely you’re very aware of it. In fact, it’s probably the reason why you haven’t implemented a social media strategy, or aren’t getting the results you want in getting more new clients from what you’re currently doing.

I’ll be the first to admit that my opinions about social media have changed. If you had asked me a few years ago about whether I thought it was a crucially important part of the marketing ...

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