Over the years, I’ve attracted a number of great clients through PR. The key to getting media coverage depends in large part on your ability to write interesting press releases.
Here’s a press release template that you may find helpful:
CATCHY HEADLINE IN BOLD CAPITAL LETTERS THAT SUMS UP STORY
Sub-Headline In Normal Type With First Letters Capitalized
That Provides More Detail
The first sentence reiterates what the story is and why it’s news. The rest of the first paragraph gives a detailed explanation ...Continue Reading →